15th Meeting, August 28, 2024
Venue: Escuela de Gobierno y Transformación Pública del Tecnológico de Monterrey, (Ciudad de...
7 tips to get started with your venture
Starting your own business is perhaps the most important dream of any worker, however putting it into practice can be much more difficult than just wishing for it. Today we will give you tips to start your business so that your dream does not turn into a nightmare. ...
Artificial Intelligence in our daily lives
Today we will talk about Artificial Intelligence, the applications it has in our daily lives and how it affects or will affect our lives and society. New technologies are always involved in a dilemma that is never easy to solve, the emergence of a technological...
How to apply Valentine’s Day marketing?
9 Valentine's Day marketing ideas February is a month that has great opportunities to increase your sales and reach new customers, but these are not results that come on their own, being prepared and having a Valentine's Day marketing campaign can make a difference...
What are the businesses of the future?
Future business ideas that you can start this 2023 The world changes rapidly and the ideas that seemed to be more profitable can cease to be so if they are not renewed, in the same way at a certain moment an idea that seemed to be bad can become one of the best...
Organic vs. paid campaign
What is better for my business: an organic campaign or a paid campaign? One of the most common questions when we want to start an advertising campaign is whether a paid or an organic campaign is better, so today we are going to analyze each of these alternatives so...
What are social network algorithms and how do they work
Tips for mastering social media algorithms Today social networks are more than just platforms for socializing, if you have a business social networks can be the best platform to reach new customers, however it is not always easy so today we explain what they are and...
What are the best platforms for e-commerce?
Online commerce is the new way of doing business, no matter what your market niche is you can always take your business to the Internet, but if you don't know how to do it don't worry because today we have for you the 3 best online sales platforms. Today you do not...
How to manage a remote computer
Tips for being a remote team leader Before the covid-19 pandemic remote work was already a reality, however during the confinement this reality did not overtake and from one moment to another we all had to learn to work remotely, while having virtual meetings and...
Make your online store work with email marketing
Email marketing keys for your online store Having an online store is the best way to scale your business and can be the best experience if you manage to attract the necessary traffic and sales. One of the most profitable and secure ways to increase sales is through...
What will be the new digital marketing trends in 2023?
The year 2023 is here and with it come new purposes, new goals and of course new strategies, and digital marketing is not left out of this renewal. This year AI and short videos consolidate their acceptance in the public, but above all this year the interaction with...
Most frequent problems in online shopping
Why don't people buy from my online store? Every day more and more businesses are choosing to set up an online store because the advantages of this business model are remarkable. In fact, it is estimated that 48% of Mexicans purchase goods or services over the...
5 neuromarketing strategies you can apply in your campaign
Nowadays, marketing has reached levels never seen before, reaching objectives in the shortest possible time. This is undoubtedly due to specialization, such as neuromarketing and the application of knowledge from other areas in traditional marketing. Since the work...
How twitter will change and what will become of its future
Twitter after Elon Musk Last October 27th, the South African tycoon Elon Musk bought the microblogging social network, after a long dispute to set the terms of the sale. From day one in charge of Twitter, the changes were more than surprising. Elon Musk has been in...
How to choose the perfect domain for your business
Choosing the right domain for your business or project is as important as choosing the right name. A domain is the address or unique name of a website or blog on the Internet. Choosing the right domain name for our business is as important as choosing the right name,...
7 tips to make sales in your business
Sales are the engine of business and capturing leads and being in contact with potential customers is not always enough to increase sales, so today we will show you some strategies to convert leads into sales. There is nothing more rewarding than seeing how a lead...